On October 19, 2024, Chery Group celebrated a significant milestone by rolling off its 15 millionth vehicle simultaneously in Brazil, Egypt, Kazakhstan, and Malaysia. The event, held at Chery's manufacturing base in Wuhu, China, marks a remarkable achievement for the company across five continents.
During the global ceremony, the TIGGO 8 was produced at the Brazilian facility, contributing to this landmark moment. With a strong focus on global presence, high-quality research and development, and rigorous quality control, Chery has effectively addressed the diverse needs of international customers, particularly through its successful TIGGO series.
At the ceremony, Chery Chairman Yin Tongyue highlighted that reaching 15 million vehicles is not just about quantity but represents a commitment to continuous innovation and the ambition to transform challenges into opportunities. Looking ahead, Chery aims to enhance user experience, leverage technology, and pursue globalization, focusing on quality improvement and brand value.
The TIGGO 8 has made a significant impact globally, with over 1 million units sold since its introduction. It has gained popularity in key markets, including Brazil, South Africa, Saudi Arabia, and Ecuador, and has been recognized as an official vehicle for the Brazilian president. The TIGGO 8's accolades include multiple awards for its quality and performance, affirming its position in the competitive SUV market.
Since launching its first vehicle on December 18, 1999, Chery has become China’s top passenger car exporter for 21 consecutive years, expanding to over 100 countries. In the first nine months of 2024, Chery sold 1,752,793 units—a 39.9% increase year-over-year—highlighting its successful dual-track strategy in both domestic and international markets.
Chery has established eight major R&D centers and over 300 laboratories globally, employing more than 25,000 experts to meet the evolving mobility needs of users. This global strategy is evident in the comprehensive lifecycle management of its products, ensuring synchronized quality across all markets.
As Chery moves forward, it remains committed to deepening international cooperation and enhancing its global footprint. The company aims to produce vehicles that cater to the diverse needs of customers worldwide, reflecting its vision of becoming a leader in the global automotive industry.
