GAC International has officially opened its European office in Amsterdam, Netherlands. This new office marks a major milestone in the company’s efforts to expand in the European market and strengthen its presence in the region. The opening ceremony was attended by key guests, including Mr. Jin Yuan, Commercial Counselor of the Chinese Embassy in the Netherlands, Mr. Jochum Haakma, Chairman of the Netherlands China Business Council, Mr. Boudewijn Poldermans, Vice Chairman of the Council, and Mr. OEY Teon Ping, President of the Netherlands-China Friendship Association’s Rotterdam Chapter. GAC’s Global COO, Mr. Thomas Schemera, along with representatives from Guangzhou's government and European business leaders, also witnessed the event.

Strengthening Local Operations to Better Serve European Customers

The Amsterdam office will serve as the central hub for GAC International’s operations in Europe. It will oversee market expansion, brand promotion, sales, and after-sales services. This move aims to deepen GAC’s connection with the European market, allowing the company to respond more effectively to customer needs and achieve significant growth in the region. Representatives from the Guangzhou government expressed strong support, emphasizing the office’s potential to create jobs, generate economic value, and foster mutual benefits for both GAC and local communities.

Promoting Green Growth Through China-Europe Collaboration

Speaking at the event, a representative of the Chinese Embassy highlighted the Netherlands’ role as a “gateway to Europe” and noted the 10th anniversary of the China-Netherlands comprehensive partnership. They encouraged GAC to continue providing high-quality products and services while collaborating with local businesses to support green energy initiatives and sustainable development in the region.

From Paris Motor Show to a European Growth Strategy

GAC’s relationship with Europe began in 2018 when the company made its debut at the Paris Motor Show. In 2022, GAC established its European headquarters in the Netherlands and built a local talent team to strengthen its regional operations. This year, GAC returned to the Paris Motor Show to unveil its “European Market Plan,” which includes the launch of its first global strategic model, the AION V, scheduled for release in Europe next year. Over the next two years, GAC plans to expand its lineup with a B-segment SUV and a B-segment hatchback, further enhancing its product offering for European customers.

A Commitment to Europe

The opening of the European office demonstrates GAC International’s dedication to globalization. Moving forward, GAC will continue to focus on integrating into the European market by expanding sales channels and enhancing localized operations. The company remains committed to delivering high-quality vehicles and services, emphasizing customer satisfaction and technological innovation. GAC aims to build strong partnerships in Europe, explore new business opportunities, and accelerate its growth in the global market.